Influencer Marketing Insider #5: Viacom Makes Big Bets

Influencer Marketing Insider Your weekly digest of what we’ve been hearing through the Grapevine Get the latest Instagram, Facebook, and YouTube Influencer Marketing insights in your inbox every Friday! Subscribe to the #IMInsider #ThroughTheVine: Viacom buys WhoSay and VidCon We’re excited to launch first edition of Grapevine’s #ThroughTheVine series! Every week, we’ll pick — fresh from the …

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Three Ways to Leverage Influencer Marketing for Super Bowl LII

The Super Bowl is nigh! As exciting as it will be to see the Patriots secondary ruthlessly blitz Nick Foles (I’m biased), there is no blitz that can possibly excite marketers more than the incoming Media and Advertising Blitz. No other event in America attracts more eyeballs to TV screens. Not only are millions glued …

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How to Pick The Right Youtube Influencers For Your Brand

Once a brand or company has decided what kind of relationship they want their Youtube influencers to have with followers and subscribers, then they can start the process of connecting with the right person for their brand. This is not a fast process. Just as the Youtube influencer had to build a following, brands also …

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Influencer Marketing: How Social Media Can Sell

Influencer Marketing: How Social Media Can Sell Prior to social media, we were all just people surfing the internet. Before Tom Cruise jumped on a couch and basically created viral video (and short clips that we play over and over), we didn’t share all that much. If you had an internet presence, it was probably …

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