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Can Re-marketing Help Your Channel Gain Subscribers?

Growing a loyal Youtube audience takes time, patients, and hard work. There are many things that you can do to ensure your Youtube channel’s success. One great tip is to consider re-marketing.

Re-marketing can be a great way to reach your target audience when they aren’t on Youtube. You actually have the ability to track your viewers on the internet. A quick example of re-marketing is when you shop online and whether you buy it or not the brand or the items you were considering buying seem to pop up in adds on other webpages. When you finally convince yourself that you don’t need that adorable blouse it will pop up just to remind you how cute it is. That’s how we always seem to give in to the temptations of the blouse. It follows us wherever we go. So not fair for our bank. Luckily there is a way to turn this annoying marketing into an advantage for your Youtube channel.

Do Your Homework

If you think that re-marketing may benefit your channel then listen up. There is a little work that goes into this marketing effort. You need to know who in your audience you should be targeting. Most likely you will want to target viewers who have been to your channel before and have watched a few videos but has not subscribed yet. A good way to flag people is to look at who has liked, commented or shared your videos. If you don’t know where to find this information check your Youtube analytics, it has everything you need to know about your channel. You want to be very selective with this list. Don’t over think it, but make sure you are mindful of the viewers you are going to target. You don’t want the viewer to be seeing your outreach and have them wonder who you are. They will ignore your efforts and your time will have been wasted.

Connecting Youtube With Google

It will be very helpful for you to connect your Google Universal Analytics with Youtube Ad words. Creating  ad words is going to be key to identifying your target re-marketing audience. Remember that re-marketing is not always necessary. If you don’t think your channel needs this kind of advertisement that’s okay, keep up the good work. We know you are always working on bettering your channel.


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