How B2B Brands Can Nail Influencer Marketing

Why Influencer Marketing is important for B2B Marketing Whether it’s Google PPC or Facebook, paid search has become an essential practice in B2B Marketing. On top of that, the B2B space is more saturated than ever. Think about it, how many project management tools are out there? CRM? Content marketing platforms? Influencer marketing platforms? This …

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How Shopify Startups Can Leverage Influencers to Boost Traffic

Influencer marketing is here to stay. A current study shows that 92% of people think Influencer Marketing is an effective form of marketing. So if everyone agrees with these positive statistics, it follows that e-commerce startup brands should work with influencers to drive traffic to their Shopify website.  Shopify is a cloud-based multichannel e-commerce platform …

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